T-Mobile for Business Unconventional Awards
In 2023, we celebrated our 2nd annual Unconventional Awards, establishing a new tradition of breaking with tradition by putting our most innovative customers in the spotlight.
I led a cross-functional team of designers, writers, 3D artists, and live event production to transform a trade show event into a first-class award show worthy of a Fortune 40 company.
As Creative Lead for T-Mobile for Business, I was responsible for creating an innovative way to honor unconventional ideas in a more engaging and dynamic format than the previous year’s presentation.
I brought together a cross-functional team of designers, writers, 3D artists, and live event production to create a live experience to honor unconventional ideas. I also led internal teams on promotional support across social and web content development.
By transforming an awards ceremony into a one-of-a-kind spectacle of out-of-the-box thinking we delivered an experience that led to an award-winning campaign for T-Mobile.